CUT FLOWER

GLOBALG.A.P. to introduce online consumer portal for flowers, ornamentals

28 February 2017
Grower News

The GLOBALG.A.P. Standard for flowers and ornamentals has been already successfully implemented by horticultural companies in more than thirty countries and independently controlled on an annual basis. Certified companies consistently implement the strict environmental requirements, apply measures for occupational safety and health, and provide good working conditions in accordance with the ILO core labor standards.

GLOBALG.A.P. says it is planning to give these growers an online portal to allow them to present their work in farm profiles on the consumer website. With the help of a producer number (a GLOBALG.A.P. Number, or GGN), consumers can find out where plants come from and are given insights into the production methods and producers through the respective profiles.

Complete certification from initial seedling and horticulture farm to wholesale operation is a prerequisite for the identification on the product – only in that way can a mix-up with non-certified products be avoided.

The portal should bring additional transparency to the market and creates added value for certified producers in comparison to non-certified producers. Informative, consumer-friendly articles are also provided to support consumer understanding of the responsible production of flowers and ornamentals all over the world.

Picture: Shutterstock, via GLOBAL.G.A.P.